Industrial designer with 10 years of experience in business, architecture and design. Experienced in product engineering and industrialization, as well as innovation and integration of IoT/Big Data platforms. He has built and led engineering, communications and marketing teams with a design thinking approach, fostering relationships with clients such as BiR, ARUP or HS2, and collaborators like Industrial Facility. Member of Barcelona Global and Barcelona 2040. He participates in ETSAB and ELISAVA.

Currently, at Urbidermis and Belloch Forestal, he serves on the board of directors; leading the consulting and marketing departments and spearheading ESG strategic projects.